case and answer the questions

Read the case Big Tech Privacy Moves Spur Companies to Amass Customer Data and answer these 4 questions. https://www.wsj.com/articles/big-tech-privacy-moves-spur-companies-to-amass-customer-data-11638456544 Question 1: Explain the change that Apple has made to its privacy policy. Question 2: How has Apple’s privacy policy change impacted marketers’ ability to gather data about consumers? Question 3: List and briefly describe at least three techniques that marketers are using to build their own consumer databases. Question 4: Critically evaluate the methods that marketers are using to build their own consumer databases. Rewrite the questions above in bullet-point format in the file you will create and respond to them separately. Your submission should have bullet points separately showing each question and your response. Be sure to explain your responses thoroughly and pay attention to the grading rubric for this assignment.

 

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